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What drives Latino audiences to engage, interact,  and connect with brands today more than ever?  

Our deep understanding of engagement at every level is what helps our team create opportunities for advertisers to connect with Latinos for a lifetime.

BEST IN HISPANIC REGIONAL
MEDIA PARTNERSHIPS

Reyes Media Group has a long history of success in creating the best strategy and channel providers for unique promotional opportunities.

SPANISH RADIO
KDTD 1340 AM “La Grande”
KYYS 1250 AM “La X”
KCZZ 1480 AM “Dos Mundos Radio”

SPANISH DIGITAL 
Targeted Digital Ads
Landing Pages
Social Media 
Email Campaigns

SPANISH PRINT 
Dos Mundos Ads
Inserts
Direct Mail  

PRINT
Dos Mundos is Kansas City’s largest and most read Hispanic newspaper for the Spanish-speaking community. Over its 40 years of publishing, Dos Mundos has adapted to include a wide variety of content to educate and inform both communities in English and in Spanish. This unique feature offers the widest reach of the Hispanic community – 75% – and it serves as one of the most trusted bridges between all the Kansas City communities.

RADIO – KYYS, KDTD, KCZZ
Reyes Media consists of 3 Commercial stations, La X 1250 AM – KYYS with Classic Mexican Regional Hits, La Grande 1340 AM – KDTD Top 40 Mexican Regional mix, and 1480 AM – KCZZ Dos Mundos Radio with Latin Pop and Tropical Mix.

DIGITAL MEDIA
Each media outlet hosts a website for its readers and listeners and each garners a respectable number of unique visitors to its sites. We can develop in-network or out-of-network ads to run on Google, Facebook, and Instagram that leverage the language and culture to reach audiences.

In addition, we provide unique partnership opportunities to expand targets to audiences within and outside our market with a custom strategy developed just for your business. 

SOCIAL MEDIA
Now with over 40,000 Fans Friends and Followers on Facebook and Twitter, the mix of traditional and new media raises the bar for Hispanic outreach

LIVE EVENT MARKETING
We can find the best locations and events to get your company seen in the community. Often this works as an “ice-breaker” and proves effective in initial branding. We can custom-build an event for you as well.

INTEGRATED MARKETING

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Integrated marketing is an approach to creating a unified and seamless experience for consumers to interact with the brand/enterprise; it attempts to meld all aspects of marketing communication such as advertising, sales promotion, public relations, direct marketing, and social media so that all work together as a unified force.

Data and Marketing Association.

Reaching key consumer groups can be challenging, Reyes Media offers a turn key option to deliver your brand and message through multiple channels to the Hispanic community. We are committed to Reaching, Engaging and Delivering the Latino Consumer across all Devices and Channels
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MARKET PROFILE

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KANSAS CITY MARKET RANK IS 35

Kansas City, MO-KS Metro Area is home to a population of 2.1M people, from which 96.2% are citizens.

The ethnic composition of the population of Kansas City, MO-KS Metro Area is composed of 1.53M White residents or (72.8%), 256,756 Black residents or (12.2%) 189,168 Hispanic residents (8.88%),  57,284 Asian residents or (2.72%).

The most common foreign languages in Kansas City, MO-KS Metro Area are Spanish (123,410 speakers).

Demographics
Latino Population
% Latino
Households
67,434
12%
ALL Persons 2+
189,168
9%
Adults 5-10
27,608
14%
Adults 11-17
27,177
14%
Adults 18-29
40,245
20%
Adults 30-39
30,548
15%
Adults 40-55
35,486
18%
Adults 56+
16,698
8%
Gender
Latino Population
% Latino
Male
99,968
52%
Female
89,205
48%
Level Of English
Latino Population
% Latino
Bilingual
102,643
54%
Mostly English
47,969
25%
Mostly Spanish
38,556
20%

Data Provided by Deloitte, Data USA and Nielsen.

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TOP ZIP CODES IN KANSAS CITY

City
State
Zip
Total Pop
Hispanic
% of Total
Kansas City
KS
66103
14,365
5,271
36.69%
Olathe
KS
66061
49,452
6,109
12.35%
Mission
KS
66202
18,977
1,896
9.99%
Shawnee
KS
66203
21,204
2,064
9.73%
Kansas City
MO
64106
7,859
756
9.62%
Bonner Springs
KS
66012
10,134
821
8.10%
Shawnee
KS
66216
24,114
1,751
7.26%
Lenexa
KS
66215
27,992
2,021
7.22%
Kansas City
MO
64114
21,653
1,457
6.73%
Independence
MO
64050
23,026
1,494
6.49%

Office

Our Offices are located at:
1701 S. 55th Street
Kansas City, KS 66106
913-287-5881 Fax

Email

Info@reyesmediagroup.com

Hours of Operation

M-F: 9am - 5pm

Phone Number

913-287-1480

Media Kit request

Media Kit Download

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2023 Media Kit (18MB PDF)

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